Click Free Pest Control Quote
to fill in a form to obtain a free pest control quote today.
I could argue that a sense of humor is one of the keys to success anywhere but you definitely need one to stand out from the crowd in my adopted home in South Florida.
Perhaps no one illustrated this truth more memorably than Truly David Nolen, who died two weeks ago at the age of 89. Nolen made pest control cute with the companys iconic yellow Volkswagen Beetles (or, perhaps more appropriately for an exterminator, VW Bugs), which sport mouse ears and tails. In doing so, he built the countrys largest family-run pest-control enterprise. Today nine of Truly Nolens 320 offices are found in South Florida, so area drivers can still expect to see the occasional mouse car heading for an appointment.
Nolens daughter Michelle Nolen Senner said in a statement: Trulys rules to live by were, Find humor in everything, even adversity. Stay positive and persistent to the extreme. Work hard, play hard. Do what you want to, not just to make money. Dont be afraid to be different take a chance!
Even those (like me) who did not know Nolen personally could see these rules at work in the way he developed his business. Nolen took a risk and set off on his own in 1955 to begin a pest control company in Arizona, despite the fact his father had founded a Florida-based enterprise 17 years earlier. (After his fathers death, Nolen merged the two companies.) His mouse car fleet transformed a service with a built in gross factor into one with a softer, more playful image. Nolen reportedly emphasized fun for employees too. The balance of joy and passion for the work paid off, and today the company has branches in over 60 countries.
Nolen serves as one of many examples of how creative marketing can help to propel an enterprise to the highest levels of success. Like Walt Disney before him, Truly Nolens company would not have been nearly as successful without an iconic mouse though, unlike Disney, Nolen got away with using mainly the ears alone. Col. Harland Sanders, who franchised his fried chicken for the first time just a few years before Nolen headed to Arizona, made his own face and a state better known at the time for bourbon and horse races equally synonymous with fried chicken. More recently, Candace and Charles Nelson garnered attention for their bakery chain when Sprinkles Cupcakes introduced the idea of a 24-hour baked goods ATM.
Such success stories, including Nolens, illustrate his own wisdom (as relayed by his daughter): Dont be afraid to be different.
Many of the tributes to Nolen after his death emphasized his sense of humor. Whether it was scaring off other swimmers with a judicious application of an eight track playing the Jaws theme or referring to himself as Head Mouse in the early days of his company, Nolens sense of humor was legendary. He once told the Miami Herald that the skipper on The Jungle Queen sightseeing tour would point out his Fort Lauderdale residence as the home of a professional killer referring, of course, to the many termites and other pests that met their demise at the hands of Nolens exterminating empire.
Nolen Senner told the Naples Daily News that her fathers positive attitude continued to offer comfort even after his death. I laughed that he passed away on Tax Day, she said, like he would find that really funny.
Though not technically a Florida native he was born in Indianapolis Nolen grew up in South Florida and returned to settle in Naples in the early 1990s. And it is obvious that he made his mark on the region, given the outpouring of respectful tributes and fond memories triggered by his death. A procession of his iconic yellow mouse cars followed the hearse that transported his remains to his final resting place.
A legacy of humor, generosity and hard work is one that any man including a Head Mouse should be proud of. Nolen will be missed, but through those yellow, mouse-eared cars, he will keep bringing smiles to faces in South Florida and far beyond.
Read more here:
Truly An Original – Palisades Hudson Financial Group
- Alamo Pest Control & Rodent Exterminator | Fort Worth ... - March 18th, 2019
- Orangeburg, SC Pest Control & Exterminators | Terminix - March 6th, 2019
- Orangeburg, SC Pest Control, Termite Inspector ... - March 6th, 2019
- Sentricon Termite Control Whiting NJ Exterminator 732-504 ... - March 6th, 2019
- Need Exterminator in Los Angeles? Termite & Pest Control ... - March 6th, 2019
- Cost to Hire a Termite Exterminator - Estimates and Prices ... - March 6th, 2019
- Andys Termite and Pest Control - 23 Photos & 55 Reviews ... - March 6th, 2019
- Pest Control McAllen TX - February 21st, 2019
- Termite Control | Termite Exterminator Serving Newton and ... - February 16th, 2019
- Termite Control Exterminator in Vandalia, IL | (855) 987-5196 - February 5th, 2019
- San Jose Best Termite Exterminator | Termite Control Company - January 29th, 2019
- Termite Control & Prevention | A1 Exterminators Lynn MA ... - January 16th, 2019
- Pest and Termite Control | All Track Exterminators - January 16th, 2019
- Steps Involved In A Termite Inspection | Pest Control and Bug ... - November 28th, 2018
- Mooresville Pest Control | Termites & Ants Local Exterminator ... - November 28th, 2018
- Pest Control In Providence, Worcester, New England | Big Blue Bug - November 28th, 2018
- Go-Forth Pest Control of Greensboro | Roaches & Termite ... - November 28th, 2018
- Termite Exterminator in Garner NC | Get Rid of Termites Now - November 25th, 2018
- Daly City Termite Exterminator - Daly City Pest Control Pros - November 25th, 2018
- Thousand Oaks Termite Exterminator - November 25th, 2018
- Truly Nolen Locations | Pest & Termite Control | Exterminator - November 25th, 2018
- Termite Exterminator, Fumigation Service in Tampa FL 33614 - November 8th, 2018
- The 10 Best Termite Companies in Phoenix, AZ (with Free ... - November 8th, 2018
- Pest Control Services in Oklahoma City, OK - HomeAdvisor - October 31st, 2018
- Pest Control Services in Los Angeles, CA - HomeAdvisor - October 31st, 2018
- Termite Extermination Columbus, Ohio | Stryker Pest Control - October 31st, 2018
- Home Pest Control and Exterminators | Angies List - October 25th, 2018
- Pest Control Services Company Ventura | Termite Inspection ... - October 25th, 2018
- Abilene Termite Exterminator - Abilene Pest Control Pros - October 3rd, 2018
- Lancaster Termite Exterminator - Lancaster Pest Control Pros - October 3rd, 2018
- Irving Termite Exterminator - Irving Pest Control Pros - October 3rd, 2018
- Downey Termite Exterminator - Olathe Pest Control Pros - October 3rd, 2018
- Termite Control Companies in Tucson, AZ - HomeAdvisor.com - October 3rd, 2018
- Clermont Termite Exterminator - Clermont Pest Control Pros - October 3rd, 2018
- Allen Termite Exterminator - Allen Pest Control Pros - October 3rd, 2018
- Burbank Termite Exterminator - Burbank Pest Control Pros - October 3rd, 2018
- House Fumigation London | Up to 100% Pest Extermination - October 3rd, 2018
- Elizabeth Termite Exterminator - Elizabeth Pest Control Pros - October 3rd, 2018
- Coppell Termite Exterminator - Coppell Pest Control Pros - October 3rd, 2018
- Gainesville Termite Exterminator - Gainesville Pest Control Pros - October 3rd, 2018
- Athens Termite Exterminator - Athens Pest Control Pros - October 3rd, 2018
- Waterbury Termite Exterminator - Waterbury Pest Control Pros - October 3rd, 2018
- Pest Control in London, Midlands, South UK | JG Pest Control - September 25th, 2018
- Termite Exterminator - North Jersey Termite - September 25th, 2018
- Termite & Pest Control Specialist - Terminators Pest Control - September 25th, 2018
- Orlando, FL Exterminator, Pest Control & Termite Inspector - September 22nd, 2018
- Truly Nolen Pest Control, Termite Control & Exterminator - July 27th, 2018
- Termite Swarmers in Your House: What To Do | Western ... - March 29th, 2018
- Insight Pest Control Ventura: Exterminator & Termite ... - March 27th, 2018
- Pine Level Exterminator | Melvin SWAT - February 11th, 2018
- Everett, WA Exterminator, Pest Control & Termite Inspector - January 26th, 2018
- Termite Exterminator & Preventative Inspections | San Jose ... - December 12th, 2017
- Termite Control Products - Termite Treatment | Do My Own ... - November 10th, 2017
- Termite Threats - Hilton Head Exterminators - October 31st, 2017
- Indy ranks eighth-worst for bed bugs - Fox 59 - August 27th, 2017
- Phoenix AZ Exterminator, Pest Control & Termite Inspector - August 21st, 2017
- Bug Busters - Laredo Morning Times - August 6th, 2017
- San Antonio Exterminator, Pest Control & Termite - Orkin.com - August 5th, 2017
- Professional Termite & Pest Control - Yelp - August 5th, 2017
- Have mice in your Lake Tahoe home? You're not alone! - South Tahoe Now - August 3rd, 2017
- One of country's largest pest control companies, based in Reading ... - Lehigh Valley Business - August 1st, 2017
- Death notices received July 24-28 | Obituaries | berkeleyind.com - Berkeley Independent - July 31st, 2017
- The season for unwanted pests - 1011now - June 24th, 2017
- Pest Control Services Market to Grow at a CAGR of 5.4% in Term of Value by 2026 - LANews By Abhishek Budholiya (press release) (blog) - June 22nd, 2017
- Aurora Pest Control Pros Expand Their Service Area - Digital Journal - June 22nd, 2017
- Suspect in Big Blue Bug vandalism surrenders - Turn to 10 - June 20th, 2017
- Exterminator tenting will close City Hall and Lightner - Historic City News - June 19th, 2017
- Suburban Exterminating - Long Island Pest Control Professionals - June 18th, 2017
- Exterminator says bed bugs becoming more common - WPSD Local 6 - June 17th, 2017
- Termite Resistant Wood - Ask The Exterminator - June 12th, 2017
- Veteran musicians join forces to open Festival Jam 2017 - Salina Journal (subscription) - June 10th, 2017
- Pest Control Services Market to Grow at a CAGR of 5.4% during Forecast Period 2016-2026 - MilTech - June 10th, 2017
- Kalamazoo Pest Control Pros in Michigan Launches New Website ... - Digital Journal - June 7th, 2017
- 2 Stocks and 1 Sector We're Watching in the Second Quarter ... - Madison.com - June 6th, 2017
- Arrow Exterminators Acquires Gary's Quality Pest Control - PCT Magazine - June 1st, 2017
- When 'lolas' get involved with graduation balls - Inquirer.net - May 28th, 2017
- Bug Out Service Hires Regional Vice President, Branch Manager - PCT Magazine - May 23rd, 2017
- Shawville school still waiting for answers on mystery bug bites - Ottawa Citizen - May 22nd, 2017
- Apopka police headquarters bugged by termites - Orlando Sentinel - May 19th, 2017
- Signs that your home needs a Pest Control - Punjab News Express - May 19th, 2017
Click Free Exterminator Quote
to fill in a form to obtain a free exterminator quote today.